Wednesday, March 10th, 2010 | News, TopPictures
A Little Skin Never Hurt | GUiSHEM Spring 2010
By Faith
With temperatures heating up, nothing is more sublime than a perfectly tailored, skin-baring silhouette, perfect for those sultry nights out on the town. Look no further for all your warm weather cocktail needs than Guillermo Jop with his line GUiSHEM.
This is GUiSHEM’s second season, but it isn’t hard to tell that Jop is no amateur. He was practically born into the fashion industry (his family owns a successful textile manufacturing business in his native Guatemala) and went on to receive a BA in Fashion Design from Polimoda in Florence, Italy as well as studying Innovative Pattern Making at Central Saint Martins which boasts alumni from John Galliano to Matthew Williamson. Jop’s expertise includes working for some of the industry’s most coveted labels from Donna Karan to Zac Posen and even to La Perla.
For Spring/Summer 2010, Jop plays with sweetheart necklines and revealing hemlines, creating a collection that is flirtatious, feminine, and altogether chic. We caught up with Jop to talk about his inspiration for the line and so much more:
“I wanted to have my own brand, a brand that reflects my own style and gives me the liberty to express myself as a designer and my ideas as I feel them and as I look at them in my own world.”
How does your native Guatemala and your time spent in London and Italy influence your designs?
“Since I developed most of my career in Italy and London, I believe that the European culture has an impact on my designs, especially in the innovative patterns and the way I develop my inspirations.”
Favorite clothing period?
“I love the 40’s and 50’s because of the glamour. I also love the 80’s because fashion was edgy and chic.”
Which women do you see wearing your pieces today?
“Every woman who loves fashion and who loves to be one step ahead. The GUiSHEM woman is independent, successful, elegant and chic.”
What inspires you to create and on a daily basis?
My inspiration can be anything. I receive inspiration while watching movies, seeing a beautiful piece of art, even a feeling. Anything that can have an impact on people in the future.”
“An architect, even though that’s still a designer in some way.”
“A cool shirt.”
“A chic cocktail dress, ballerina flats, high heels, a cool jacket and awesome glasses to complement the full look.”
Favorite vacation spot?
Florence, Italy
“Always be edgy, but be careful to not be over the edge and to not create unwearable clothing.”
What is your design process?
“First, I make a list of things I believe are going to have an impact in the season’s collection; then I start experimenting with cuts based on the final research; I continue sketching and making patterns and then I can finally create my dress.”
“Never give up, this business is very competitive so you have to be ready to be turned down and stand back up.”
Any exciting upcoming projects?
“Currently, I have created my first debut shoe collection that will be in stores this Fall 2010.”
GUiSHEM is sold in upscale boutiques from Harrods to Beyond 7 in New York. Visit www.guishem.com for more information.
Friday, February 12th, 2010 | Celebs, Fashion, Fashion Week, Man Of Style, Men, New York, News, Philanthropy
Fall 2010 Heart Truth Red Dress Collection, Jessica Met Reggie Bush
By Jessica
“You gotta have heart.” That was the message at the Fall 2010 Heart Truth Red Dress Collection show, one that I look forward to every season!
The cause is as beautiful as the fashions: to raise awareness about heart disease, the #1 killer of women. Visit www.hearttruth.gov for
more information about the disease and what you can do to help! The fact that celebrities lent their star power to such a noble cause made the night even more positive.
Rewind to the beginning. After rushing to our third row seats right before the show started, my girlfriend and I were pleased to see my crush, Reggie Bush, seated in the front row, literally seconds away. To my friend’s horror and utter dismay, I had to go introduce myself. I mean, I was only singing his praises on POSHGLAM last week.
I went to say Hi and Congratulate him on the huge Superbowl win! I was pleased to discover that Reggie is kind and gracious, the perfect gentleman. He even posed for a picture (see below). All thoughts that I may be closer to that wedding were dashed when I realized he was there to support his girlfriend, Kim Kardashian. (I’m totally kidding! They’re cute together and I’m completely happy for them).
Though Reggie Bush caused quite a stir (someone behind me asked, “Is that 50 Cent?”), once the show started, all eyes were on the celebrity models.
And what a sight to see! Underneath chandeliers and with an adorable red and white set in the background, celebs stormed the catwalk in support of heart disease awareness.
Reality star, Bethenny Frankel, was an adorable, pregnant lady in Isabella Oliver.
Desperate Housewives actress, Felicity Huffman, walked out in Oscar de la Renta and took a moment to hug her husband, who was cheering her on in the front row.
Singer and new jewelry designer, Estelle, worked the catwalk in a lovely Zac Posen gown. Her purple eye make-up, courtesy of celebrity artist, A.J. Crimson, was the perfect accent.
The legendary actress, Joan Collins, walked out to applause in Stephanie Rolland.
Crooner, Jordin Sparks of American Idol fame showed off a svelte figure in a form-fitting Badgley Mischka gown.
The one-and-only Kim Kardashian was a radiant beauty in a Marchesa gown that showed off her famous curves. She worked it on the runway, stopping long enough to blow a kiss to Reggie in the front row.
Kimora Lee stormed the catwalk in a short, embellished dress from her new line, Kouture by Kimora.
Raven-Symone was the ultimate runway diva in Tadashi Shoji, even kicking off her shoes before making a dramatic exit to backstage.
The lovely actress, Regina King, sashayed down the runway in a one-shoulder Tracy Reese dress to to Alicia Keys’ “Put it in a Love Song.”
Newscaster, Robin Roberts walked out to thunderous applause in a J.Crew Collection gown that highlighted her toned upper body.
Heart Truth Red Dress Collection fixture, Heidi Klum, stole the show in a gorgeous John Galliano gown. She’s even more beautiful in person!
After the runway show, I had the pleasure of meeting Robert Verdi and Micah Jesse, whose blog made our Top 25 list last year. I even got to see Wendy Williams, my favorite radio jock turned TV show host. The fun-filled fashion show was the perfect end to Day 1 of Fashion Week. Stay tuned for more insider coverage.
Xo
Jessica
Pictures Courtesy of InStyle.
Monday, January 25th, 2010 | Fashion, Fashion Week, Haute Press
Flights of Fashion Fancy | Zac Posen Pre-Fall 2010
By Jessica
Creating a collection for Target and a sportswear line (Z Spoke) might drain a designer artistically. Unless, of course, that designer is Zac Posen. Posen’s many creative endeavors have yet to take a toll on his brilliant imagination, expressed most recently through his Pre-Fall 2010 collection.
Zac Posen’s latest collection, which he describes as “Lewis Carroll meets Paloma Picasso,” encapsulates a dreamlike world of delightfully eccentric fashions.
Fashion’s muse du jour, Alice in Wonderland, materializes in original prints by Rosson Crow which give Posen’s feminine pieces a quirky sensibility. Dreamlike, fairy-tale charm radiates from A-line dresses and skirts adorned with Crow’s illustrated white rabbits and black swans.
French/Spanish designer, Paloma Picasso’s influence comes to life in the 70’s-inspired, breezy silhouettes: trousers with flared bottoms, full, pleated skirts and silk blouses accented with floppy bows. The dramatic color palette—red and neon pink—and fire-engine red lips are also a salute to Picasso, who notoriously favored the signature red shade.
Posen’s whimsical wonderland is complemented by lavish dyed furs, tartan plaid prints reminiscent of English high society and bold red tights.
For more information, visit Zac Posen.
Photos Courtesy of Style.com.
Wednesday, December 2nd, 2009 | Fashion, News
Announcing Zac Posen for Target
By Faith

Target is adding another world-renowned designer to their roster. None other than famed designer Zac Posen will be releasing a collection for the megastore coming in April 2010.
Posen’s pieces are coveted by women everywhere but only owned by a few because of their high prices. This Target collection will make his pieces available to the masses and will allow every woman to own one of his feminine and flirty designs.
Images of the pieces will be available next year so stay tuned, but take a look at his Resort 2010 Collection to curb your suspense (Images courtesy of Style.com).






































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